How it all started
In 2008, Bruce Casalis set out canvassing Clapham Common with home-printed business cards and a simple survey asking dog owners their views on his new concept of dog day care. Within a month, he had his first customer on board and 12 months later he rented a few acres of Surrey countryside to start turning his vision into a reality.
We embarked on this mission because we believed that doggy day care can make a real difference to a dog’s life by improving their socialisation, stimulation and exercise.
We think that by creating an enriching experience designed for the benefit of each dog, we help improve their life and enhance their relationship with their owner, resulting in happier people, happier dogs and a happier society.
Things have come a long way! From those humble beginnings, we have gone on to become the UK’s recognised leader for dog day care.
Countless others have followed our concept and a whole new industry has been created as a result. This has given even more dogs the opportunity for more socialisation, and has enabled even more people to experience the love and joy of owning a dog, something we are incredibly proud of.
We are passionate about using our platform as leaders in the industry to help shape the future of dog day care and to raise standards and welfare. But, for us, the most important thing is that we stay true to the values and principles that have made us into the success that we are today.
We're here because
We believe every dog should be social, happy and fulfilled
Our holy grail
Give every dog an amazing experience at every visit
To be recognised and respected across the UK as the leader in dog care and socialisation
Bruce is a lifetime dog owner and dog lover. From his early days as a toddler found sleeping in a crate with the litter of puppies, Bruce has been genuinely passionate about dogs and dog welfare. Bruce lives in Surrey, with his wife, son, and two working Labradors, Rio and Roosha.
Bruce has always aspired to successfully run his own business and started his first company when he was 20 and still at university in Australia. After settling in London, it was a natural progression for Bruce to combine his passion for dogs with his entrepreneurial ambitions to do what he loves and create a market leading business and team in the process.
Bruce now sits on the Board of Directors for the Pet Industry Federation and has acted advisor to the likes of DEFRA, Dogs Trust, RSPCA.
Not all day care is created equal
Choosing the best day care for your dog is important. It can be tricky to know what's right. Here are some tips on what to look for when trying to separate the best from the rest.