What is a cookie? 

Cookies are pieces of data, normally stored in text files, that websites place on visitors’ computers to store a range of information, usually specific to that visitor – or rather the device they are using to view the site – like the browser or mobile phone.

Cookies allow you to login on one page, then move around to other pages and stay logged in. They allow you to set preferences for the display of a page, and for these to be remembered the next time you return to it.

Cookies can also be used to watch the pages you visit between sites, which allows advertisers to build up a picture of your interests. Then when you land on a site that shows one of their adverts – they can tailor it to those interests. This is known as ‘behavioural advertising’.

Almost all websites use cookies in some way or another, and every page you visit in those sites writes cookies to your computer and receives them back from it. Cookies are incredibly useful – they allow modern websites to work the way people have come to expect – with every increasing level of personalisation and rich interactive functionality.

Cookies are categorised depending on what function they are set to perform:

Necessary / Essential cookies

Some cookies ensure that certain parts of the website work properly and that you can access the service you require and that your user preferences remain known. By placing these cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid. We may place these cookies without your consent.

Analytical cookies

We use analytical cookies to optimize the website experience for our users. With these analytical cookies we get insights in the usage of our website. We ask your permission to place analytical cookies.

Marketing cookies

Marketing cookies enable us to personalise the advertisements for you, and we (and third parties) gain insights into the campaign results. With these cookies you, as website visitor are linked to a unique ID, so you do not see the same ad more than once for example.

Because these cookies are marked as tracking cookies, we ask your permission to place these.

Social media buttons

Buttons such as for Facebook and Instagram are sometimes used to promote webpages (e.g. “like”, “pin”) or share (e.g. “tweet”) on social networks like Facebook and Instagram. These buttons work using pieces of code coming from Facebook and Instagram themselves. This code places cookies. These social media buttons also can store and process certain information, so a personalized advertisement can be shown to you.

Please read the privacy statement of these social networks (which can change regularly) to read what they do with your (personal) data which they process using these cookies. The data that is retrieved is anonymised as much as possible. Facebook and Instagram are in the United States.

There are other technologies used such as scripts. A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device. A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. To do this, various data about you is stored using web beacons.

Consent

When you visit our website for the first time, we will show you a pop-up with an explanation about cookies. As soon as you click on “All cookies”, you consent to us using all cookies and plug-ins as described in this cookie policy. You can also manage which cookies you wish to be set through our consent pop up. Alternatively, you can also manage the way your web browser handles cookies by using this link https://cookiepedia.co.uk/how-to-manage-cookies 

Third parties

We have made agreements about the use of cookies with other companies that place cookies. However, we cannot guarantee that these third parties handle your personal data in a reliable or secure manner. Parties such as Google are to be considered as independent data controllers within the meaning of the General Data Protection Regulation. We recommend that you read the privacy statements of these companies. 

The non-essential Cookies we place on the Bruce’s Doggy Day Care website are:

Cookie	Description	Duration	Type	3rd party share
MUID	Used by Microsoft as a unique identifier. The cookie is set by embedded Microsoft scripts. The purpose of this cookie is to synchronize the ID across many different Microsoft domains to enable user tracking.	1 year	Marketing	Microsoft
_ga	This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site’s analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.	2 years	Analytics	Google
_gid	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.	1 day	Analytics	Google
_gat_UA-8083302-1	This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It is used to limit the amount of data recorded by Google on high traffic volume websites.	1 minute	Analytics	Google
_uetsid	This cookie is used to collect analytical information about how visitors use the website. This information is used to compile report and improve site.	1 day	Marketing	Microsoft
_uetvid	This cookie is used to collect analytical information about how visitors use the website. This information is used to compile report and improve site.	2 weeks	Marketing	Microsoft
test_cookie	This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the users’ browser supports cookies.	15 minutes	Marketing	DoubleClick
_fbp	This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.	2 months	Marketing	Facebook
fr	The cookie is set by Facebook to show relevant advertisements to the users and measure and improve the advertisements. The cookie also tracks the behaviour of the user across the web on sites that have Facebook pixel or Facebook social plugin.	2 months	Marketing	Facebook
NID	This cookie is used to a profile based on user’s interest and display personalised ads to the users.	6 months	Marketing	Google